Spotify Announces the 'Car Thing' as its First Hardware Device

Spotify has today announced its first hardware device, the "Car Thing," which is an in-car dash-mounted music and podcast player (via TechCrunch).

spotify car thing 1
Spotify is looking to provide a product for customers who want a "more seamless" and personalized in-car listening experience, especially in the large number of cars that do not support modern in-car infotainment systems.

The Car Thing is aimed at Spotify Premium subscribers with these needs and features a touchscreen, a knob for navigation, voice control features, and four user-configurable buttons for fast access to areas such as favorite music, podcasts, or playlists.

The user interface takes cues from the Spotify mobile app so that it is familiar to users, and there is the choice of touch controls, "Hey Spotify" voice commands, or physical navigation via the knob. The Car Thing works over Bluetooth, or via an AUX or USB cable, and there are a variety of mounts that come with the device to ensure that it fits to the dashboard correctly.

spotify car thing 2 1
The device comes with three different types of dash and vent mounts to choose from, a car charger, and a USB-C cable.

Initially, the Car Thing will be made available for free for a limited period, with selected users only needing to pay for the cost of shipping. This is apparently because Spotify still sees the Car Thing as somewhat experimental.

When it reaches its full public release, the Car Thing will be available for $79.99, but it is as yet unclear when the retail release will take place.

Car Thing is now being offered on an invite-only basis via its website to U.S. Spotify Premium subscribers with a smartphone, where interested users can sign up to the waiting list.

Related Stories

Spotify Announces Podcasts Subscription Service to Rival Apple Podcasts

As was rumored last week, Spotify today announced a new paid subscription platform for podcasts. The service will begin rolling out in the United States today and then expand internationally in the coming months (via Variety). The announcement comes exactly one week after Apple announced its own Apple Podcasts subscription platform at the "Spring Loaded" event. The new Spotify feature...

Kuo: Apple Car Still in Early Stages, Unlikely to Launch Until 2025-2027 at Earliest

Sunday December 27, 2020 8:23 am PST by Joe Rossignol

Earlier this week, Reuters reported that Apple is targeting 2024 for production of its long-rumored electric vehicle with "next level" battery technology, but Apple analyst Ming-Chi Kuo believes that a launch is unlikely until 2025-2027 at the earliest. In a research note today, obtained by MacRumors, Kuo said that Apple Car specifications have yet to be finalized, adding that he would not...

Spotify Launches New Design for Desktop App and Web Player

Thursday March 25, 2021 9:53 am PDT by Juli Clover

Spotify today announced that it has overhauled its desktop app and web player with an "improved look and feel" that offers design parity and also makes both the app and the web experience easier to use. According to Spotify, it took "months" of tests, research, and user feedback to develop the new, cleaner design that's simpler while also offering all of the useful features from the desktop...

Apple Car Won't Be Ready for At Least Half a Decade

Thursday January 7, 2021 12:48 pm PST by Juli Clover

Rumors about Apple's work on an autonomous car have picked up in recent weeks, but the project is still in the early stages and it will be years before an Apple Car launches, according to a new report from Bloomberg. Sources with knowledge of Apple's product plans told Bloomberg that it will take Apple "at least half a decade" to launch an autonomous electric vehicle. Apple has a small...

First Apple Car to Be Fully Autonomous and Designed to Operate Without a Driver

Wednesday February 3, 2021 3:38 pm PST by Juli Clover

The first Apple Car that's released will not be designed to operate with a driver, according to a report from CNBC that cites multiple unnamed sources with knowledge of Apple's plans. "These will be autonomous, electric vehicles designed to operate without a driver and focused on the last mile," said one of the people. CNBC speculates that the initial Apple Cars could be designed for food...

Volkswagen CEO: We're 'Not Afraid' of a Potential 'Apple Car'

Sunday February 14, 2021 8:49 am PST by Sami Fathi

Apple is widely rumored to be working on a self-driving car, internally codenamed "Project Titan." Apple reportedly began work on the project in 2014, and years later, the rumor mill is in full swing speculating on when Apple will debut its self-driving technology. Speculation has become so rampant that potential competitors to an Apple Car are already weighing its potential threat to the overall ...

Spotify Legal Chief: 'Apple's Ability to Strangle its Competitors is Unprecedented'

Tuesday May 18, 2021 1:35 pm PDT by Juli Clover

Amid the ongoing legal battle between Epic Games and Apple, Spotify's chief legal officer and head of global affairs Horacio Gutierrez penned an anti-App Store op-ed in The Wall Street Journal, where he summarizes Spotify's issues with Apple. Gutierrez says that Spotify is one of the few companies that insists Apple is a "ruthless bully that uses its dominance to hobble competitors."...

Spotify Announces Downloads and Offline Playback on Apple Watch for Premium Subscribers

Friday May 21, 2021 6:41 am PDT by Sami Fathi

Spotify has announced it will finally allow users to download and play back songs, albums, playlists, and podcasts on their Apple Watch. So far, Spotify users have been unable to download songs to their Apple Watch, always requiring an internet connection to play back songs. Now, requiring a premium subscription and watchOS 7 or later, Spotify will allow customers to download songs right on ...

BMW CFO on Apple Car: 'Competition is a Wonderful Thing'

Monday March 8, 2021 4:27 pm PST by Juli Clover

Amid rumors that Apple is working on an Apple-branded car that will come out in the next decade, BMW Chief Financial Officer Nicolas Peter today told Bloomberg that he's not concerned about the threat of an Apple vehicle. "I sleep very peacefully," said Peter when Bloomberg asked for his opinion on Apple entering the car market. "Competition is a wonderful thing - it helps motivate the...